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LATEST ISSUES

Press Releases Just Got Their Glow-Up

New data shows how releases train models, boost visibility, and shape the answers your customers see.

When AI Writes the News (and Actually Gets a Byline)

Inside the latest newsroom plot twist. Plus, fearless 2026 forecasts, pitch timing hacks, and the worst excuse ever made to an editor.

Your Mom > The Media?

The media trust gap is widening - and PR has to rethink who really carries influence.

AI Won’t Kill PR - But Ignoring It Might

How to make your stories visible in an era where trust is down and algorithms decide who gets seen.

The Two Words That Can Sink Your Crisis Response 🫣

Why “No comment” is never neutral - plus: Gen Z comms mistakes, AI vs. human content, and the reporters to watch this week.

Everyone’s Playing It Safe — Here’s Why That’s a PR Problem

CEOs are going quiet. Reporters are frustrated. PR has a choice: lean in or vanish.